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 Case Studies |
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Articulate has a unique way of doing things and driving value for our clients. We’re so good in fact, our work has been featured in one of the PR industry’s leading trade publications.
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| Five Years with CDC Software! |
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CDC Software’s primary challenge was an aggressive acquisition strategy, which sometimes caused confusion in the market as to the direction of the company and prompted questions on the respective product lines.
The company looked to Articulate Communications to help promote the newly acquired companies, wrapping each into the overall corporate strategy, in order to become a vertical market leader across the enterprise.
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| Product PR: DataSynapse Uses Common Terms to Tout its GridServer |
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| When DataSynapse sought to drive sales of GridServer®, grid-computing software that virtualizes application workload and distributes these service requests over a pool of shared system resources, it knew it had to start speaking a language its audience could understand.
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| Thor Enhances its Own Identity |
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| Although it had carved out a solid business as a provider of identity management security solutions for large, complex organizations, Thor Technologies was overshadowed in the enterprise software space by major players like Oracle®, IBM and SAP.
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| "I first started working with Articulate in 2002, when I 'inherited' them as an incoming vice president of marketing. They wowed me from the start with their combination of great results coupled with smart, savvy strategy and counsel. It was a no-brainer to take them with me when I joined DataSynapse in 2003, and they've been my agency of record ever since." |
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Kelly Vizzini
Chief Marketing Officer
DataSynapse |
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Case Studies
